Get It Done Right

07.24.08

Clinch Your Niche with Professional Profiling and Positioning Techniques

Posted in Coaching and Consulting, Entrepreneurship, Facebook, Infopreneurialism, Information Empire, Information Guru, Profile Writing, Social Media Marketing, Social Networking, Using your professional profile, Web Writing at 7:21 pm by Anita Bruton

  • Are you a coach, consultant, mentor, teacher, or helper?
  • Are you looking to become recognized as THE expert in your niche?
  • Are you looking to help others become an expert in their niche?

I am a professional profile writer, coach, consultant, and mentor. My niche is working with small, home based and Internet entrepreneurs, consulting with them and coaching them to create and use a professional profile to become known as the go to expert in their niche.

Being a success in business requires recognition and to achieve recognition in your niche, you need to position yourself and your business. A professional profile is much more than a biography. It is a whole lot more and includes things like your bio, your about me page, you FAQ’s on your site, your entire website, your products and services.

Are you someone who is interested in learning how to position yourself in business as the expert in your niche? Are you interested in learning more what a professional profile is and how to use it? Are you interested in positioning and branding for your business, product, or service? Are you a coach or consultant or are you exploring building a coaching or consulting business?

I enjoy helping others learn to do what I do and I would like to help you as well.

I am building a business providing coaching and consulting services formatted as an info product empire.
I am a writer and a helper by nature. Combining the two, writing and helping, has been great for my business and my niche.
Together we can create an enormous empire, providing information in the form of articles, reports, ecourses, teleseminars, v-group coaching (virtual group coaching) and more.

Not only can we create our OWN Information Empire, we can share what we know and lead others on their paths to creating their own Empire as well!

There are so many avenues to explore and products to create to help entrepreneurs position themselves and become the expert in their niche. It all starts with YOU learning to position yourself in business, taking what you learn and opening it up to others.

Is there money in this? Without a doubt! What entrepreneur doesn’t want to dominate their niche?

What are some of the things we can cover in this M.I.N.D group?

  • Exploring and developing niche’s and target markets
  • Communication tips and techniques, (speaking, writing, etc)
  • Internet Marketing
  • Social Marketing
  • Writing for the Web (Website content, articles, information reports, ecourses, newsletters, blogs)
  • Goals and values
  • Information products (teleseminars, telecourses, reports, eBooks,)
  • Developing content for your website
  • Creating an information empire
  • Helping others create their information empire.
  • Writing tips and techniques, dos and don’ts
  • What to write, how to write it, what not to write (I love to write and I’d love to help you write)
  • …the list goes on and on

Who am I looking for to join my M.I.N.D group?

I am looking for ambitious, energetic, enthusiastic entrepreneurs who are willing to learn, create, share, and teach others. Pretty much, that is about it.

If you are interested in learning the things I mentioned before, or would like to learn more about helping other entrepreneurs, please private message me here on the SMMS site by clicking on my profile name and send me a PM, or send me a message on Facebook.

Please tell me, what intrigues you about this M.I.N.D. group, why you would be interested in joining my M.I.N.D and what you feel you could gain from it and contribute to it. I would also like to know how much time you are prepared to devote to the group, the membership, building you profile and developing your niche.

One other thing I’d like to know is very important. Are you ready to share what you learn with others, create you own empire and coaching business.

Creating a coaching business is not mandatory, BUT this is something I am extremely interested in doing and would like to have others involoved in my group to follow behind me and work with me to develop a Coaching Business Information Empire.

No matter what your niche is, their is always a need for information as well as coaches and consultants.
Whether you choose to coach others to becoming experts in your specific niche, or you want to become the expert in your niche, this group will help you.

Although I will be accepting members from a variety of niches, I am mainly looking to work with entrepreneurs interested in coaching and consulting other entrepreneurs in ways to develop their niches and use various marketing techniques such as professional profiles, social media marketing techniques and information empires.

Any business coach is sure to benefit from this group!

Okay, let me sum this up for you: My goals and vision for this group are:

  • M.I.N.D. members will create and develop their own niche.
  • M.I.N.D. members will create their own Information Empire in cooperation with other M.I.N.D members.
  • M.I.N.D. members will write their own professional profiles and use it as an effective marketing tool.
  • M.I.N.D. members will attend training seminars and coaching calls periodically.
  • M.I.N.D. members will be active on Facebook and/or other social networking sites.
  • M.I.N.D members may develop their own coaching and consulting programs to help others in their niches develop information empires.
  • M.I.N.D. members who have developed their own coaching and consulting programs will learn how to teach their clients to develop and use their professional profiles.

It may all sound like a lot, but once this group gets rolling, it will all make sense and it will all start to flow together!

In addition to contacting me about joining this great group, you need to join SMMS (Social Media Marketing System.) There are several membership levels to join at: FREE, BRONZE, SILVER AND GOLD. It’s up to you which level you would like to join at. Here’s the link to go to and guess what?

You will receive:

FREE Social Media Monetization Course! 10+ Hours of Training!

What a deal! It’s great training, and I highly recommend you register for the training.

http://www.socialmediamarketingsystem.com/amember/go.php?r=535&i=l0

There are a couple of things you will need to do to become a member of this M.I.N.D. group, but I am not going to post them today. I don’t want to scare anyone away.

For now, all I want you to do is check out the free training at the SMMS site that I posted above and go to Facebook and become my friend. The link for that is: http://profile.to/anitabruton/

I look forward to developing a great group to work with and watching the profits soar and be shared as we grow together.

Good luck! I’ll see you on Facebook!

Share/Save/Bookmark

07.21.08

Women Leading the Way in Social Marketing

Posted in Entrepreneurship, Facebook, Social Media Marketing, Social Networking at 3:07 pm by Anita Bruton

When it comes to social marketing, the gurus to follow are not the “usual suspects” of internet marketing. Internet marketing, generally dominated by men, uses a very different approach than social marketing. The hard sell, always-be-closing approach falls flat in the Web 2.0 world of relationship building. With social marketing, the focus is on planting the seeds of trust and likeability that blossom into profits later on. Traditional internet marketing takes a much more aggressive approach- all you have to do is look at a typical sales page from an internet marketer versus a Facebook profile page and you’ll see the difference.

If you look around at people who are rising to the top of social networking, you will see the brightest and the best tend to be women. What does that tell you? From an anthropological point of view, you can say that women are wired to approach things from a relationship point of view, rather than a combative one. While the warrior was out spearing the wooly mammoth, the woman was back at the cave making nice with the neighbors and forming bonds for survival.

Unfortunately, even a lot of successful women internet marketers need to un-learn their internet sales training as they transition into the world of social marketing. Here are some tips to remember as you use social networking tools to grow your business and boost your visibility.

1. Focus on Relationship Building

It bears repeating, but relationship building is the foundation for success in social networking and anything Web 2.0. When you meet someone online, you want to focus first on learning who they are. It’s not about saying “Hi” then sending them to a sales page. In romantic terms;

2. Don’t Abuse Signature Lines

In internet marketing, you’re taught to make the most of every piece of real estate on a page- especially your signature line. When you sign your social networking messages with links to your opt-in page or even your blog, then you’re perceived as being pushy. Pushy people are the party crashers of Web 2.0 and don’t make many lasting relationships!

3. Comment From the Heart

One way to build relationships with others is to offer genuinely helpful comments on their pages. A bad habit carried over from the traditional internet marketing world is to use the comments as a place for self-promotion. Someone leaves a comment on another person’s blog or wall, then follows it up with a 2 line promotion for their upcoming teleclass. Bad, bad, bad! You know the caricature of the tacky tourist wearing plaid shorts, dark socks, and dress shoes? OK, THAT is how you come across when you do stuff like that.

Social networking isn’t going away and there is enough room out there for everyone to taste success. Take a relationship building approach and see for yourself: the results hold the potential to be astounding.

Would you like to reprint this article? You may as long as you include this blurb in its entirety:

Nancy Marmolejo is a PR, media, and social networking strategist who teaches women entrepreneurs how to generate more money and attention by positioning themselves in the spotlight. An award winning business owner, Nancy is frequently quoted in the areas of business, creativity, and social networking. Get Nancy’s 7 part free audio course by visiting www.VivaVisibility.com

Contact the Author
Nancy Marmolejo
Marketing: PR and Media Strategies
Nancy@VivaVisibility.com
More Details about marketing, social networking, women ent here.

Share/Save/Bookmark